The Hobson and Holtz Report – Podcast #23: April 11, 2005

Content summary: Listeners’ comments (podcasters’ and bloggers’ credibility on reporting information; what’s your favourite tool for conductng a communications audit and why?; on not liking listening to Catholic Insider; another perspective on the Gomery inquiry in Canada); blog aggregators, attribution and copyright; video news releases re-visited; organization turf wars on who owns branding; General Motors, the LA Times and the GM blog; IABC blog relaunch looking good; EFF guide to anonymous blogging; podcast and blog at the Marriott Courtyard; the world’s first wi-fi train service, maybe or not.

Show notes for April 11, 2005

Download MP3 podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 75-minute conversation recorded live from Concord, California, USA, and Amsterdam, The Netherlands.

Download the file here (MP3, 30MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need software such as the FeedDemon RSS aggregator, or the free ipodder or DopplerRadio).

In this edition:


  • 00:31 Shel and Neville on what’s in this week’s show; how to give your feedback; show notes
  • 01:52 Comments from the last show including 1 from the Comment Line and 1 MP3


  • 22:50 Aggregating blog content, attribution of authorship and copyright
  • 42:32 VNRs revisited – attribution and who has the obligations for transparency
  • 45:37 Branding – turf wars between advertising, marketing and PR departments

Short Takes:


  • 70:12 Show notes; how to give your feedback; interview coming up with James Cherkoff and Johnnie Moore on Tuesday 12 April; about the music and the band; outro music

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show:

Intro – Richard Rowan, Lee Hopkins, Sebastian Keil, iRiver 799, Pew Internet & American Life Project, Adam Curry, Pew Charitable Trusts, National Public Radio, Pew Research, Nielsen, TechDirt, Darren Barefoot, Tudor Williams, Angela Sinickas, Mercer, Alex Bellinger, Smallbizpod blog, David Frost, Glenn Watson, Skype, iPressRoom, David Satterfield, Andy Lark, Elizabeth Weise, Eric Schwartzman, Media Relations 2005 Conference, Catholic Insider, Podcast Alley, Todd Cochran, Dan York, Gomery Commission, Captain’s Quarters, BBC News report ‘Scandal anger mounts in Canada.’

Features – Constantin Basturea, The New PR Wiki, PR Blog Watch, Don Crowther’s 101 Public Relations, Google AdSense, Steve Rubel, Creative Commons, BL Ochman, Yahoo! News RSS feeds, Lawrence Lessig, Jonathan Marks,, BBC creative archive project, British Film Institute, Kevin Dugan, Alice Marshall, Marc Snyder, Matthew Podboy, Colin Mackay, Web Pro News, Fredrik Wacka, IEntry, PR Perspective, Google, Philipp Lenssen, Headlines from PR Weblogs, Video Monitoring Services, ABC’s World News Tonight, Judith Phair, PRSA, PR Tactics, Tom Robinson, Advertising Age, Allergan.

Short Takes – General Motors, Los Angeles Times, Dan Neil, GM FastLane Blog, PubSub, Dukes of Hazzard, Hot Wheels Blog, C2IT, David King, International Motor Press Association, IABC Café, Warren Bickford, Robert Holland, Electronic Frontier Foundation, Apple, Marriott Courtyard, Steve Rubel’s post on Marriott Courtyard, Daily Telegraph, Southern Railway, T-Mobile, WiMax, Stuart Bruce, GNER, The Register, Caltrain, Lufthansa, City of Philadelphia, Hotspot Amsterdam.

Outro – James Cherkoff, Johnnie Moore,, Daddy-O, New Tonal Directions, For Immediate Release, A Shel of My Former Self, NevOn.

If you have comments or questions about this show, or suggestions for our future shows, email us at, or call the Comment Line at +1 206 984 0931. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday April 14…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)