The Hobson and Holtz Report – Podcast #36: May 26, 2005

Content summary: Listeners’ comments (on Autodesk’s blog and podcast combo; which non-tech companies use blogs; how to structure Desert Island Discs); podcasting in the news: going mainstream; Blogebrity and reality or not; looking for writers via blog posts; the virtues of print; RSS comes to Microsoft’s Knowledge base; the London geek mega-dinner next month.

Show notes for May 26, 2005

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Welcome to For Immediate Release: The Hobson & Holtz Report, a 55-minute conversation recorded live from Amsterdam, The Netherlands, and San Antonio, Texas, USA.

Download the file here (MP3, 22MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need software such as the FeedDemon RSS aggregator, or the free ipodder or DopplerRadio).

In this edition:


  • 00:29 Neville introduces the show; Shel’s hotel coffee desire; how to give your feedback; show notes

Discussion on listeners’ comments:

  • 02:19 Robin Capper on the first corporate CAD software blog/podcast combination
  • 04:48 Dan York asks about the top 5 non-tech companies who use blogs, wikis, etc; an overview of some resources with information
  • 10:07 Lee Hopkins with advice on structuring our Desert Island Discs show (coming on Monday)


  • 12:02 Podcasting in the news again – Chad Dickerson’s podcast vertigo; the value of comprehensive show notes; a podcast as a conversation developer; intranets for delivering podcasts internally; audio as an aid to comprehension and retention; mainstream media take up of podcasting; music is the big growth driver; tech developments, hardware and software

Short Takes:

  • 37:10 See who’s on the A, B and C lists in Blogebrity magazine. But is it real or fake?
  • 39:39 "Writers wanted!" blog posts – how the search is going
  • 42:15 Reminding us of the virtues of print – the US Print Council’s traditional campaign
  • 44:30 Microsoft’s Knowledge Base content now available via RSS feeds
  • 48:38 London geek dinner on June 7 – 154 signed up so far!


  • 49:37 Shel outros the show; getting today’s show online and doing the show notes – timings; how to give your feedback
  • 50:40 Neville intros the music and the band; outro music

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show:

Listeners’ comments discussion – Robin Capper, Autodesk’s Realize Your Ideas Tour blog, Dan York, IBM bloggers, Microsoft bloggers, General Motors executive blog, The New PR Wiki, CEO Blogs List, CorporateBlogging.Info, CEO Intranet List, Intel, Disney podcasts, Ragan Communications, The Tinbasher Blog, Kodak, Lee Hopkins, Desert Island Discs, iPod.

Feature – Chad Dickerson’s podcast vertigo, InfoWorld, Technorati, PubSub, Podscope, Darren Barefoot, Potkast, Google, Dave Winer, Doc Searls, Raytheon, Jonathan Marks, Apple, iTunes, Winamp, Winamp iPod plugin, BBC, Newsweek, NPR, ABC, NBC, The Observer blog, Business Week Online, Adam Curry, Adam Curry’s Podcast Show on Sirius Satellite Radio; KYOU Radio, Kazaa, RIAA, Garageband, Propaganda, Mixcast Live, Boku, Skype, Constantin Basturea, FeedBurner.

Short Takes – Steve Rubel, Blogebrity, People, National Enquirer, Contagious Media Showdown, Crying While Eating, seeking freelance writers: Neville’s post and Fredrik’s post, IABC Memberspeak, IABC Job Bank, US Print Council, Pressbox, Microsoft, Microsoft PressPass, Nooked Directory, London geek dinner, Robert Scoble, Hugh McLeod, Stuart Henshall, Bill Campbell.

Outro – Daily Source Code, Chance,, Say What You Will, For Immediate Release, A Shel of My Former Self, NevOn.

If you have comments or questions about this show, or suggestions for our future shows, email us at, or call the Comment Line at +1 206 984 0931. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Monday May 30…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)