The Hobson and Holtz Report – Podcast #43: June 20, 2005

Content summary: Listeners’ comments (on Bluetooth headsets; +1 isn’t just the US; how could it be bad for a CEO to blog internally?; on Wonkette; on fonts and fads; all the laptops were in Copenhagen; webinars about blogging produce good results; no politics in show #38; what about the LA Times wiki?); the LA Times wiki experiment; Edelman’s employee engagement blog; RSS feeds – again; WSJ’s Walt Mossberg on blogs; nice FIR review; new tech media podcast launches; FIR for people’s choice podcast awards.

Show notes for June 20, 2005

download mp3 podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 68-minute conversation recorded live from Amsterdam, The Netherlands, and Chicago, Illinois, USA.

Download the file here (MP3, 27MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need software such as the FeedDemon RSS aggregator, or the free ipodder or DopplerRadio).

In this edition:


  • 00:29 Neville introduces the show; what’s in this edition; how to give your feedback; show notes

Discussion on listeners’ comments:

  • 02:46 The interview with Josh Hallett on June 17 – great sound quality with Josh’ Bluetooth headset
  • 04:11 Dan York‘s quiz last week – Shel got the answer right: country code +1 isn’t just for US phone numbers
  • 06:17 Britt Parrott on his CEO’s intranet blog – how could it be bad for a CEO to blog?
  • 08:01 Charles Pizzo with more on Ana Marie Cox and her online column at Wonkette, and on the Ragan Postcard conference blog; Shel and Neville on the IABC conference and a reminiscence on an online IABC event from 11 years ago.
  • 16:02 Gershon Schwartz on problems with copying MP3 files
  • 17:33 Mike Strong via the Comment Line – on fonts, on blogs not being a fad, on eWeek, on being a fan of full-content blog posts
  • 21:09 Craig Jolley on how to communicate about new-media conference events; Neville and Shel on making such events compelling
  • 23:28 James Cherkoff says all the laptops were in Copenhagen last week
  • 25:02 Donna Papacosta on the great response she’s seeing to client webinars about blogging; Shel and Neville on communicators keeping open minds
  • 27:20 Dan Cornwall on Lee’s 4 learnings. And he didn’t hear any politics in show #38. And in a follow up email: he’d like to do a FIR user survey, and has some additional info on who’s been working on ‘brand America.’
  • 30:27 Alex McKenzie asks for opinion on the LA Times wiki


  • 32:20 The LA Times public editorial wiki experiment – it goes wrong and the wiki is pulled. Would a blog have been better?
  • 37:56 Edelman’s Employee Engagement blog – listing must-read blogs for employee communications
  • 42:54 RSS feeds – full or partial content? More pros than cons for full content, but everyone has their own choice. (Let’s do a reader poll about this.)

Short Takes:


  • 59:40 Shel outros the show; how to give your feedback; show notes;
  • 60:37 Two interviews coming up – Angela Sinickas and Tudor Williams, Wed June 22; Jochen Specht, Siemens USA, Thurs June 23
  • 61:16 Neville outros the music

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show:

Listeners’ comments discussion – Josh Hallett, Jabra BT200 Bluetooth, Skype, Hot Recorder, Dan York, North American Number Planning Administration, Britt Parrott, Steve Crescenzo’s post on corporate blogs, Charles Pizzo, Audacity for Palm, Ana-Marie Cox, Wonkette, Ragan Postcard, Newsweek, IABC international conference, Warren Bickford, IABC conference bloggers, Jeremy Pepper, Debbie Weil, CompuServe PRSIG, IABC UK Chapter, Nick Durutta, Bill Lutholtz, Sheri Rosen, Allan Jenkins, Gershon Schwartz, Arcos Jukebox, Mike Strong, eWeek, Craig Jolley, Lexis-Nexis, Ragan Corporate Communciators Conference, Communication Directors Forum, Russell Grossman, James Cherkoff, Johnnie Moore, Reboot 7.0, Open Sauce Live, Trine-Maria Kristensen, Donna Papacosta, Dan Cornwall, Lee Hopkins, Margaret Tutwiler, Alex McKenzie, World Bank, LA Times, Slashdot, Wikipedia.

Features – LA Times wiki, Ross Mayfield, Shel’s post about the LA Times wiki, Edelman Employee Engagement, Christopher Hannegan, Elizabeth Albrycht, Toby Bloomberg, Steve Rubel, Jeremy Pepper, Christophe Ducampe, Blogging Planet, Steve Crescenzo, Richard Edelman, Ketchum, Constantin Basturea’s Ketchum dissection, Amy Gahran, FeedDemon, BL Ochman.

Short Takes – Walt Mossberg, Wall Street Journal, Blogger, MSN Spaces, Yahoo 360, Judy Jones FIR review, IABC New York, MSN Messenger, Sam Whitmore, Tech Media This Week, PC World, Fast Company, Geek News Central, People’s Choice Podcast Awards.

Outro – Tudor Williams, Angela Sinickas, Siemens USA, PodcastNYC, The Helots, Those Were The Days, For Immediate Release, A Shel of My Former Self, NevOn.

If you have comments or questions about this show, or suggestions for our future shows, email us at, or call the Comment Line at +1 206 984 0931. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday June 23…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)