The Hobson and Holtz Report – Podcast #47: July 4, 2005

Content summary: Listeners’ comments (positive opinions about podcasts; negative opinions about Virgin’s New York podcasts; sans-serif fonts and the new generation; is open source marketing open?; a suggestion for FIR #50; mixing a genuine CEO blogger with a fake Toyota Yaris blog); Six Apart upgrades TypePad; call for ideas for blogging IABC’s next conference; Steve Rubel’s first podcast; a terrible tale of a criminal blogger; from Our Correspondent Down Under.

Show notes for July 4, 2005

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Welcome to For Immediate Release: The Hobson & Holtz Report, a 67-minute conversation recorded live from Concord, California, USA, and Amsterdam, The Netherlands.

Download the file here (MP3, 32MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free iPodder, DopplerRadio or iTunes 4.9, or an RSS aggregator that supports podcasts such as FeedDemon).

In this edition:


  • 00:33 Shel introduces the show; July 4 and George III; how to give your feedback; show notes; what’s in this edition

Listeners’ comments discussion:

  • 02:06 Robert French and Mark DiJulio have some positive opinions to counter Ragan Report’s negative view on podcasts
  • 05:07 Rob at PodcastNYC doesn’t think much of the Virgin Airlines podcasts about New York
  • 09:11 David Becker argues that sans-serif fonts are what a whole new generation is becoming accustomed to, and wonders why open source marketing looks like it’s actually closed
  • 19:36 Tom Keefe suggests producing a ‘Best Of…’ edition of FIR for the 50th edition on July 14. How about it?
  • 21:10 Sebastian Keil asks what we think about mixing up a genuine CEO blogger with a fake Toyota Yaris blog. What do listeners’ think?

News and Features:

  • 27:26 Six Apart upgrades the TypePad hosted blog service over the US holiday weekend, introducing wide-ranging new features including means to combat comment and trackback spam, and new design templates. The upgrade hasn’t gone wholly smoothly, though, for some bloggers.
  • 36:22 Warren Bickford’s call for new ideas for blogging and podcasting the next IABC conference in 2006 – how should we expand on this year’s success?
  • 38:40 Steve Rubel’s first podcast is short and sweet – style and substance make a good combination for a personal conversation
  • 42:57 Shel outlines a disturbing news story, a terrible crime where the perpetrator was a blogger – how could the perp get away with talking about his perversions on a blog and no one knew?
  • 50:31 From Our Correspondent Down Under: Lee Hopkins – opening a beer can and other podcast sound effects; how Neville, Shel, Warren and IABC have fuelled some major annoyance, frustration and jealousy; comments on Backbone Media’s corporate blogging report; blog spam and blogging services; the risks of not blogging regularly; aren’t the Aussies doing well at Wimbledon!


  • 60:15 Hold-over topics for Thursday’s show; Neville will be on a plane (so pre-recorded contribution)
  • 60:44 Neville outros the show; how to give your feedback; show notes
  • 61:37 Shel outros the music

Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show:

Intro – July 4, George III.

Listeners’ comments discussion – David Murray, Ragan Report, Mike Wing interview, Robert French, Purina podcasts, Mark DiJulio, NASDAQ, Rob at PodcastNYC, Virgin Atlantic, David Becker, ION Systems, Gutenberg Archive, Open Source Marketing manifesto, James Cherkhoff, Johnnie Moore, Creative Commons, Wikipedia, Tom Keefe, IABC Cafe, Sebastian Keil, Toyota, GM Fastlane Blog, Bob Lutz, Thomas the Tank Engine.

News and Features – Six Apart, TypePad, TypeKey, Six Apart Status Weblog, Allan Jenkins, Expression Engine, Blogger, Richard Byrom, Warren Bickford, IABC Cafe, IABC, Charles Pizzo, Julie Freeman, David Kistle (PDF), Flickr, Steve Rubel, Dave Winer, Morning Coffee Notes, Tim Kaine, Tim Kaine campaign blog, InForum of Fargo ND, Technorati, MSN Spaces, Lee Hopkins, IABC conference blogging posse, Backbone Media, Movable Type, WordPress, Blogger, Amy Gahran.

Outro – PodcastNYC, Whirl, Palmreader, For Immediate Release, A Shel of My Former Self, NevOn.

If you have comments or questions about this show, or suggestions for our future shows, email us at, or call the Comment Line at +1 206 984 0931. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday July 7…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)