Content summary: Listeners’ comments discussion (employee engagement; bad PR gimmick with a fake blog; how to stimulate blog comments); Cillit Bang PR debacle update; helping victims of the Pakistan earthquake; US court ruling on not identifying an anonymous blogger; Yahoo! Podcasts launches; Google’s RSS reader; CBC employee lockout follow-up; Lee Hopkins’ report; the new FIR logo; changes with FIR show notes.
Show notes for October 10, 2005
Welcome to For Immediate Release: The Hobson & Holtz Report, a 78-minute conversation recorded live from Concord, California, USA, and Amsterdam, The Netherlands.
Download the file here (MP3, 32MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free iPodder, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).
In this Edition:
- 00:31 Shel introduces the show; what’s in this edition; how to give your feedback; recording issues; new logo; show notes
Listeners’ comments discussion:
- 04:19 Donna Papacosta likes Shel’s Towers Perrin interview (MP3, on employee engagement for The Conference Board
- 07:12 Thomas Goetz feels informed, motivated and entertained by FIR; talks about the consequences a bad PR gimmick like the Cillit Bang debacle can have; and asks if we have recommendations for stimulating comments to a blog
News and Features:
- 12:30 The Cillit Bang PR debacle (explained in show #74) – update on Tom Coates’ story; an ethical issue; TV advertising
- 16:07 Hurricane Katrina PSA; helping the victims of the Pakistan earthquake tragedy; the role blogs will play in such a tragedy
- 18:33 A US court ruling on an ISP not identifying an anonymous blogger in an alleged defamation case has big implications for freedom of speech
- 24:17 Yahoo! launches a podcast directory – Yahoo Podcasts will drive mainstream podcasting growth; buy music online through Yahoo Music Unlimited; open standards to encourage podcast listings and subscriptions; the announcement was made in a podcast by John Ferrier interviewing Geoff Ralston of Yahoo
- 30:51 Google’s new RSS reader – is it confusing or do we like it?
- 32:56 A follow up on the Canadian Broadcasting Corporation employee lockout (first discussed in show #61) – employees have to remove negative comments from blogs before they can go back to work; it looks like not everyone will erase history
- 38:52 A shoutout for FIR; IABC’s and Ragan’s moves in conferencing
- 40:01 From Our Correspondent Down Under: Lee Hopkins – on a salutory lesson learnt; offering congratulations to one of our sisters; memoing you about memos; announcing a blog experiment for me that may bring wealth beyond the dreams of avarice; and divulging the secret that so many FIR loyal listeners …well, one at least… have been begging me on digitally bended knee to tell
- 49:14 Discussion on points raised by Lee
- 61:38 The new FIR logo – we’ve chosen the terrific design from Effective Edge Communications that you see at the top of this page: David Becker and team – we thank you!
- 65:24 FIR show notes – links will continue on a new page on The New PR Wiki: if you’d like to contribute, email email@example.com for the editing password
- 68:05 Neville outros the show; why Thursday’s show will be recorded late Wednesday; both Shel and Neville back together as usual for next Monday’s show
- 71:13 How to give your feedback; show notes
- 72:32 Shel intros the podsafe music – There She Goes from Brother Love
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are now posted to the FIR Show Links page at The New PR Wiki. You can contribute – see the page for info.
If you have comments or questions about this show, or suggestions for our future shows, email us at firstname.lastname@example.org, or call the Comment Line at +1 206 984 0931. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.
So, until Thursday October 13…
(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)