The Hobson and Holtz Report – Podcast #93: December 12, 2005

Content summary: Yahoo! acquires and teams up with Six Apart to offer Movable Type; IABC adds new media categories to Gold Quill Awards; Irish government uses RSS to deliver budget information; the Wikipedia class action lawsuit website; Nokia’s blog relations campaign for the N90 smartphone; listeners’ audio and email comments (from Geneva to Zurich; PR on wealth creation; PR and propaganda; a salute to the music; best HR blog example); when IT controls communication; reaching out to truck drivers: is podcasting the way?; Lee Hopkins’ report; the music.

Show notes for December 12, 2005

download mp3 podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 76-minute conversation recorded live from Concord, California, USA, and Amsterdam, The Netherlands.

Download the file here (MP3, 31MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

In this Edition:


  • 00:25 Shel introduces the show; what the show’s about; how to contribute your comments
  • 02:01 Interview coming up on Tuesday December 13 – Rick Klau, FeedBurner
  • 02:52 We’re experimenting with a new format for the show – let us know what you think

News Briefs

Listeners’ Comments Discussion

  • 25:49 Andrew Marritt says moving from Geneva to Zurich means it’s harder to get to the ski slopes, among other things
  • 30:20 David Phillips with more on the role of PR in wealth creation, and on PR and propaganda
  • 35:54 An anonymous listener salutes our choice of music for show #85
  • 36:43 John Cass says one of the best examples of an HR blog is Microsoft’s Heather Hamilton
  • 40:39 Brother Love shouts out!


  • 41:23 A sorry tale of how IT controls communication in one organization. Is this still prevalent today?
  • 53:51 Reaching out to truck drivers – is podcasting the way?
  • 62:19 From Our Correspondent Down Under: Lee Hopkins‘ Report


  • 69:44 Neville wraps the show; how and where to send your comments; where to find the show notes
  • 71:09 Upcoming interview on Tuesday December 13 with Rick Klau, VP Business Development, FeedBurner
  • 71:25 The FIR community progresses on Frappr
  • 72:16 Outro podsafe music via the Podsafe Music Network – Ragtop Cadillac by George Fletcher-Bourbon Renewal

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are now posted to the FIR Show Links pages at The New PR Wiki. You can contribute – see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at, or call the Comment Line at +1 206 222 2803. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Thursday December 15…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

2 thoughts on “The Hobson and Holtz Report – Podcast #93: December 12, 2005

  1. Gentlemen, I love it when you talk about me and my blog ; ) Many thanks to John Cass for bringing it up and the nice words about the “best blog” contest. “Leigh” is actually my middle name. As I was putting my blog together, I reverted into my recruiter fear of making myself 100% visible to the public. It sounds silly now, but I didn’t know at that point whether the blogging would be successful. I feel a little better admitting that. Anyway, “Heather Hamilton” is my actual name. Great podcast as usual.

  2. Hi Heather. So that’s where the ‘Leigh’ came from!
    Re fear of visibility, I think that’s still not uncommon. I know of three friend with blogs who approached their entry to the blogosphere with precisely those fears. And, related, it often amazes me just how much personal information some people are willing to show on their websites and blogs.
    Great blog as usual 😉 Good luck with the best blog contest.

Comments are closed.