The Hobson and Holtz Report – Podcast #110: February 9, 2006

Content summary: Nvidia and its PR agency are accused of unethical viral marketing; follow-up to Google’s removal of BMW from its search; Gallup assesses the importance of blogs to web users; your value decreases the longer you’re unemployed; NPR opens the podcast floodgates; new services from Odeo; a report from Dan York; listeners’ comments discussion (time for effective communication in the EU; opening a window on culture; a report on the separation of PR and marketing); the music.

Show notes for February 9, 2006

download mp3 podcast

Welcome to For Immediate Release: The Hobson & Holtz Report, a 73-minute podcast recorded live from Philadelphia, Pennsylvania, USA, and Amsterdam, The Netherlands.

Download the file here (MP3, 29.5MB), or sign up for the RSS feed to get it and future shows automatically. (For automatic synchronization with your iPod or other digital player, you’ll also need a podcatcher such as the free Juice, DopplerRadio, iTunes or Yahoo! Podcasts, or an RSS aggregator that supports podcasts such as FeedDemon).

Listen to this podcast now:

In This Edition:


  • 00:28 Shel introduces the show; what the show’s about; how to give your feedback; show notes; what’s in today’s show

News and Commentary:

Listeners’ Comments Discussion:

  • 61:21 Philip Borremans says, yes, it’s about time for effective communciation by the EU
  • 62:53 David Phillips opens a window on culture (and we say we’re looking forward to meeting David at the New Communications Forum)
  • 66:28 Luke Armour‘s research into the separation of PR and marketing (we have copies and we will be talking about it soon)


  • 67:43 Neville wraps the show; let us know your views about today’s discussions; how and where to send your comments; where to find the show notes
  • 69:49 Outro podsafe music via – The Unhappy Song by John Doe

FIR Show Notes links
Links for the blogs, individuals, companies and organizations we discussed or mentioned in the show are posted to the FIR Show Links pages at The New PR Wiki. You can contribute – see the home page for info.

If you have comments or questions about this show, or suggestions for our future shows, email us at, or call the Comment Line at +1 206 222 2803. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

So, until Monday February 13…

(Cross-posted from For Immediate Release, Shel’s and my podcast blog.)

One thought on “The Hobson and Holtz Report – Podcast #110: February 9, 2006

  1. FON USA Advisors, AGAIN

    Today there was a WSJ article written by Rebecca Buckman that tries to create a scandal of FON’s use of an advisory board. I’m a little disturbered because as the US Country Manager it was my responsibility and ultimitely decision to build the USA advi…

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