Yet more reasons for policies on blogging

ComputerWorld has a very good article on the legal issues and potential liabilities facing companies whose employees blog, whether those employees do so officially or not. The article discusses topics that include libel, disclosure of trade secrets and confidential information, careless statements that can be used during litigation, the risks of loose-cannon bloggers, and advocates […]

Corporate blogging: Setting the ground rules

Yesterday, I posted a contribution to the Kitchen: How to Cook a Weblog collaborative blog on the subject of establishing clear policies regarding corporate blogging. It’s a mini-essay that discusses why companies and organizations need to pay attention now to how they enable blogging as a communication channel, and avoid messy and potentially damaging outcomes […]

Podcast your voice brand

Music and sound can be an integral part of a business’s brand, say Fast Company and Strategize. Many leaders listen to music to inspire creativity and innovation. And it’s been found that corporate voicemail welcome messages can make an impact on your business and bottom line. The Top 100 Voice Brands project collects recordings of […]

Communication challenges for Oracle and PeopleSoft after acquisition

CNET News: PeopleSoft’s board of directors has approved a takeover deal with Oracle worth around $10.3 billion, ending a long-running and bitter battle and creating a major software maker. CNET News | Oracle buys PeopleSoft for $10 billion So while the acquisition endgame is in sight for investors and shareholders, a great deal of work […]

The FUD begins in Oracle and PeopleSoft deal

Creating fear, uncertainty and doubt (FUD) about your competitors in the minds of their customers is a tactic common in the enterprise software industry, especially when you see a significant event like an acquisition that will upset the fine balance of players in a mature and consolidating market. It’s all part of the friendly business […]

Microsoft ramps up the FUD

Following the announcement of Oracle’s acquisition of PeopleSoft on 13 December, I wrote about the outbreak of fear, uncertainty and doubt (FUD) that began with comments by an SAP executive. Now comes news about moves by Microsoft seeking to lure PeopleSoft customers away. Microsoft-Watch reports that Microsoft didn’t waste any time in trying to win […]

FT highlights example of blogs for internal communication

Today’s Financial Times has a report on corporate blogging that includes an excellent example of a European company using blogs for internal communication: Some companies, uncomfortable with the openness of public blogs, use them as an internal communications tool. Dresdner Kleinwort Wasserstein, the German investment bank, has set up about 120 internal blogs to promote […]

An open conversation with General Motors

A few hours ago, Shel and I had the pleasure of an 18-minute conversation with Michael Wiley, Director New Media, GM Communications, at General Motors. We interviewed Michael for the 21 February edition of our bi-weekly podcast show For Immediate Release: The Hobson & Holtz Report. In our conversation, we discussed the GM FastLane Blog, […]

An open conversation with Robert Scoble, Microsoft geek blogger

Yesterday, Shel and I interviewed Robert Scoble, the Scobleizer, in our bi-weekly podcast show, For Immediate Release: The Hobson & Holtz Report. In a 38-minute conversation, we discussed a wide range of topics, including evangelism, anti-marketing, blogging, RSS and reading feeds, email mailing lists, relationships with colleagues, internal blogs at Microsoft, The Red Couch book […]