Content summary: Listeners’ comments discussion (changing intro music for FIR book review podcasts; working on new H&H Report intro music for show #100; World AIDS Day; Blog Marketing book for review; tapping into FIR; Sony BMG going down the drain; two sides of crisis communication; new media tools not so effective in parts of Asia; […]
Category: Podcast – The Hobson & Holtz Report
The growing FIR community
I’m listening to show #90 of The Hobson & Holtz Report podcast as I complete the full show notes for this edition, recorded yesterday. This is a bumper show and, at 98 minutes, the longest one we’ve done yet. You’ll hear more from our listeners in this edition than from Shel and I. This really […]
The Hobson and Holtz Report – Podcast #91: December 5, 2005
Content summary: A special edition: Neville and Shel discuss the future of public relations and the skills communicators will need to succeed in a forever-altered communication environment. The discussion includes listener feedback. Show notes for December 5, 2005 Welcome to For Immediate Release: The Hobson & Holtz Report, a 75-minute conversation recorded live from Concord, […]
The Hobson and Holtz Report – Podcast #92: December 8, 2005
Content summary: Listeners’ audio and email comments (a proto-vlog in Australia; the future of newspapers; IBM’s podcasting guidelines; what’s the best tool for starting an electronic conversation?; PR and propaganda; offending employees with guidelines for personal presentation; how HR can use blogs; more on the future of PR to add to show #91); Wikipedia dust-ups; […]
The Hobson and Holtz Report – Podcast #93: December 12, 2005
Content summary: Yahoo! acquires del.icio.us and teams up with Six Apart to offer Movable Type; IABC adds new media categories to Gold Quill Awards; Irish government uses RSS to deliver budget information; the Wikipedia class action lawsuit website; Nokia’s blog relations campaign for the N90 smartphone; listeners’ audio and email comments (from Geneva to Zurich; […]
FIR Interview – Rick Klau, VP Business Development, FeedBurner – December 13, 2005
In this edition of For Immediate Release podcast interviews, Shel and Neville enjoyed a 53-minute conversation with Rick Klau, Vice President of Business Development for FeedBurner, the RSS service. Download the conversation here (MP3, 21MB), or sign up for the Interviews RSS feed to get it and our future interviews automatically. For automatic synchronization with […]
The Hobson and Holtz Report – Podcast #94: December 15, 2005
Content summary: Personal video uploads at YouTube.com: the new ‘Flickr for video’; self-destruct SMS messaging; the Structured Blogging Initiative; are Nielsen TV ratings headed for extinction?; Wikipdia gets high ratings for accuracy of science entries; listeners’ comments discussion (PR and propaganda; show format and length; Nokia N90 blog relations campaign; emotional links; working with IT […]
The Hobson and Holtz Report – Podcast #95: December 19, 2005
Content summary: Latest survey on corporate blogging; the declining trust in corporations; Google buys AOL stake; Pheedo study on ads in RSS; Gmail on cell phones; Topix.net accepts user content; Steve Rubel quits Across the Sound; Lee Hopkins’ report; listeners’ comments discussion (why blogs and wikis are so good; a Christmas list for communicators); does […]
FIR Interview – Andy Abramson, CEO, Comunicano – December 21, 2005
In this edition of For Immediate Release podcast interviews, Shel and Neville enjoyed a 58-minute conversation with Andy Abramson, CEO of Comunicano, the PR agency behind the blog relations campaign for the Nokia N90 smartphone. Download the conversation here (MP3, 23MB), or sign up for the Interviews RSS feed to get it and our future […]
The Hobson and Holtz Report – Podcast #96: December 22, 2005
Content summary: GM uses video iPod in media relations campaign; a Christmas shopping tale; we’re all tech junkies now; Eric Schwartzman’s interview with Doug Kaye; listeners’ comments discussion; measuring communication old and new; Dan York’s report; the music. Show notes for December 22, 2005 Welcome to For Immediate Release: The Hobson & Holtz Report, a […]
The Hobson and Holtz Report – Podcast #97: December 26, 2005
Content summary: A tag-based search engine, hijacked blogs, censorshop at MySpace, Typepad and Salesforce.com apologize for outages, the New York transit strike, the French parliament encourages Web piracy, a cell phone movie contest, listener comments, and more. Show notes for December 26, 2005 Welcome to For Immediate Release: The Hobson & Holtz Report, a 62-minute […]
The Hobson and Holtz Report – Podcast #98: December 29, 2005
Content summary: Say goodbye to ‘Intel inside’; Swicki search; businessman wins spam email lawsuit; PR Value Ratio measurement concept; Podzinger out of beta; listeners’ comments discussion; pithy online communications; CEO tagging; PR issues for Alaska Airlines; the music. Show notes for December 29, 2005 Welcome to For Immediate Release: The Hobson & Holtz Report, a […]
The Hobson and Holtz Report – Podcast #99: January 2, 2006
Content summary: Unveiling Intel’s new identity; Lincoln Group’s new pay for PR play in Iraq; trying out the Podlifter transcription service; MakeBot; intranet trends to watch in 2006; Lee Hopkins report; listeners’ comments discussion; the music. Show notes for January 2, 2006 Welcome to For Immediate Release: The Hobson & Holtz Report, a 76-minute conversation […]
The Hobson and Holtz Report – Podcast #100: January 5, 2006
Content summary: Top 10 sources; your CV as an RSS feed and podcast; World Economic Forum podcasting and blogging at upcoming event; CEOs’ biggest fears; Dan York’s report; listeners’ comments discussion; upcoming interview; the music. Show notes for January 5, 2005 Welcome to For Immediate Release: The Hobson & Holtz Report, a 71-minute conversation recorded […]
The Hobson and Holtz Report – Podcast #101: January 9, 2006
Content summary: Wal-Mart and a blog crisis; relaunching The Observer and the role of the companion blog; banned words for 2006; is Google Pack for the enterprise?; ZenCast’s new definition of podcast; Lee Hopkins report; listeners’ comments discussions (competitive PR advantage, congrats on 100 and 101 shows, RSS and podcasts in job hunting, call to […]
FIR Interview – Gerald R. Baron, author, “Now is Too Late” – January 11, 2006
In this edition of For Immediate Release podcast interviews, Shel enjoyed a 55-minute conversation with Gerald Baron, author of the crisis communications book, "Now is Too Late: Survival in the Era of Instant News." Download the conversation here (MP3, 21MB), or sign up for the Interviews RSS feed to get it and our future interviews […]
The Hobson and Holtz Report – Podcast #102: January 12, 2006
Content summary: Annoying anonymous comments now illegal in the US; political podcasts in the UK by Prime Minister Tony Blair and Conservative leader David Cameron; US army hires Haas MS&L to pitch editorial content to bloggers; Dan York’s report; listeners’ comments discussion; the music. Show notes for January 12, 2006 Welcome to For Immediate Release: […]
The Hobson and Holtz Report – Podcast #103: January 16, 2006
Content summary: Podcast print magazine to launch; Dutch publisher to publish newspaper with blog content; Power PR makes accountability "guarantee"; gaining first impressions about websites in the blink of an eye; Wikipedia reveals plagiarism by journalist; Lee Hopkins’ report; the pros and cons of offline blog editors; listeners’ comments discussion (the rescue of advertising; meeting […]
FIR Interview – Pete Blackshaw, Intelliseek – January 17, 2006
Following today’s joint announcement by Intelliseek and Buzzmetrics on the merger of those two firms into a new company backed by media group VNU, Shel and Neville spoke to Pete Blackshaw, Intelliseek’s Chief Marketing and Customer Satisfaction Officer. Conversation points: The joining together of Intelliseek and Buzzmetrics; VNU and being acquired; developments in tracking and […]
The Hobson & Holtz Report – Podcast #104: January 19, 2006
Content summary: An upgrade for Skylook, IABC opens a members-only place for “buzz,” IABC Belgium President Gerry Murray starts a podcast, Shel and Neville talk about corporate blogging (should the CEO blog?, ghostwriting, time-wasting, risks from employee blogging, using a blog in place of PR), listeners’ comments discussion (spam, online editors, PR as relationship management, […]