Ethics and professional responsibility

US press critic and writer Jay Rosen takes a hefty swipe at PR bloggers, with a blanket accusation that they have ignored a pay-for-promotion case in the US that has significant ethical implications for the public relations profession: Bloggers are supposed to be a little more curious than most. They are supposed to apply a […]

Panel discussion: Blogging and branding

Highlight points from the panel – pictured, left to right: Anita Campbell, Evelyn Rodriguez, Dan Taylor, Andy Lark – moderated by Elizabeth Albrycht. The panel addressed the broad theme of how the connectedness of blogs and other networked media creates both threats and opportunities for corporate brands: Where are conversations occurring and how does this […]

Panel discussion: Blogging and journalism

Highlight points from the panel – pictured, left to right: Dan Forbush, Tom Foremski, Jeremy Wright, Heath Row – moderated by Dan Forbush. The panel addressed the impact of blogs on their work, their general view on the value of blogs as a communication channel, and how best to promote their blogs. Tom: Blogs are […]

Business podcasting is taking off

It’s been interesting reading some of the reactions by business bloggers to General Motors’ first experiment with podcasting last week. This Technorati list has lots of blog commentaries, mostly positive, although most don’t discuss the podcasts from the specific communication point of view. Quick recap: GM produced two MP3 files that they mentioned in a […]

Microsoft press releases via RSS

For the past couple of years, I’ve subscribed to the Microsoft PressPass email newsletter which lets me know on a regular basis the top stories published in the press area of Microsoft’s website. I’ve unsubscribed now – one less email in the overall inbox clutter! – because PressPass now offers an RSS feed for those […]

An open conversation with General Motors

A few hours ago, Shel and I had the pleasure of an 18-minute conversation with Michael Wiley, Director New Media, GM Communications, at General Motors. We interviewed Michael for the 21 February edition of our bi-weekly podcast show For Immediate Release: The Hobson & Holtz Report. In our conversation, we discussed the GM FastLane Blog, […]

CeBIT provides opportunies for engagement

A new wireless network roaming service will be available to visitors attending the annual CeBIT technology trade show in Hanover, Germany, from 10-16 March, InfoWorld reports. T-Systems International, the IT services arm of Deutsche Telekom, will provide a roaming service to subscribers of wireless network operators connected to its international roaming system, according to Christian […]

An open conversation with Robert Scoble, Microsoft geek blogger

Yesterday, Shel and I interviewed Robert Scoble, the Scobleizer, in our bi-weekly podcast show, For Immediate Release: The Hobson & Holtz Report. In a 38-minute conversation, we discussed a wide range of topics, including evangelism, anti-marketing, blogging, RSS and reading feeds, email mailing lists, relationships with colleagues, internal blogs at Microsoft, The Red Couch book […]