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  • For Immediate Release

    FIR Interview: Rossi Mitova, CEO and Co-Founder Farmhopping, at #LeWeb London

    By

    Neville Hobson

    •

    14 June 2013

    Bridging the gap between farms and city people who are interested in sustainable farming is the central idea behind Farmhopping, a global web platform to support small sustainable farms and communities by giving them an opportunity to access additional funding, launch natural products into new markets and converse with a pool of dedicated, supportive customers. […]

    Full story: FIR Interview: Rossi Mitova, CEO and Co-Founder Farmhopping, at #LeWeb London
  • For Immediate Release

    FIR Interview: Update on FIR’s GaggleAmp with Founder and President Glenn Gaudet

    By

    Neville Hobson

    •

    13 June 2013

    GaggleAmp is a service that helps amplify your social media messages. The company’s founder and president, Glenn Gaudet, gave FIR an account to use and report on back in September 2011. Since then, we’ve posted a series of updates with Glenn about GaggleAmp’s amplification of FIR promotions. In this entry in the series, FIR co-host […]

    Full story: FIR Interview: Update on FIR’s GaggleAmp with Founder and President Glenn Gaudet
  • Business, Communication, Leadership, Marketing, Public Relations, Reputation, Social Business, Society, Trends, Web

    Broken trust and unfulfilled brand promises in Meaningful Brands study

    By

    Neville Hobson

    •

    12 June 2013

    The just-published 2013 Meaningful Brands study from French marketing and communications group Havas contains useful metrics and insights for business leaders, marketers and communicators, along with big uncomfortable realities about what consumers think about brands. This worldwide study into the connections between people and brands at a business level measures the benefits brands bring to […]

    Full story: Broken trust and unfulfilled brand promises in Meaningful Brands study
  • For Immediate Release

    FIR Interview: Festicket Founders at #LeWeb London

    By

    Neville Hobson

    •

    12 June 2013

    Founded in 2012 by Zacharie Sabban (CEO) and Jonathan Younes (CTO), London-based start-up Festicket wants to make attending music and other festivals as easy as booking a package holiday online. Would-be festival-goers browse a curated directory of music festivals, mostly in Europe (eg, Leeds, UK;  Roskilde, Denmark; Sziget Budapest, Hungary). For a given Festival, you […]

    Full story: FIR Interview: Festicket Founders at #LeWeb London
  • For Immediate Release

    The Hobson and Holtz Report – Podcast #707: June 10, 2013

    By

    Neville Hobson

    •

    10 June 2013

    Intro: Marilyn Cox Speakers and Speeches podcast up with recording thanks to Michael Procopio, FIR Interview with Jeremiah Owyang on ‘The Collaborative Economy’ is also up, GaggleAmp update interview coming, two FIR Interviews from LeWeb London coming with the CEOs/founders of Festicket and Farmhopping, Alice Marshall’s Presto Vivace blog has a new address, new way […]

    Full story: The Hobson and Holtz Report – Podcast #707: June 10, 2013
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