Month: June 2006
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The Hobson & Holtz Report – Podcast #147: June 19, 2006
Content summary: Jeremy Wright’s b5media co-branded blogs for Fox Media’s TV shows; Netscape returns with a Digg-like news page; a new Digg-like service for PR; retailer opens store in Second Life; Nielsen releases email newsletter/RSS usability report; Robert Scoble speaks…
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Branding your memory
A great feature on the BBC website looks at corporate slogans, those tags or straplines accompanying a corporate brand. Some good examples from companies, principally in Europe, of the types of brand promise such slogans (hopefully) evocate and which arguably have…
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Why no one trusts politicians and CEOs
I can think of no better example of why politicians and business make for a poisonous and untrustworthy mix than the unfolding disaster at EADS, the parent company of Airbus, and the delays in bringing to market the new A380…
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Great endurance racing at Le Mans
A terrific sports event has just got underway in France – the 2006 Le Mans 24 Hour Race, the world’s most famous endurance race for sports cars and their drivers. I’m not an avid motor racing fan so I’m not…