Year: 2006

  • The Hobson & Holtz Report – Podcast #148: June 22, 2006

    Content summary: Additional phone Comment Line in Europe; vote for FIR in Marketing Sherpa contest; MP3 download problem on Tues night/Wed morning; let Phil Gomes know what you’d like to ask Edelman’s senior managers; WetPaint wikis; copyright your documents with…

  • FIR Speakers & Speeches – John Hagel at the CMO Summit: June 8, 2006

    Content summary: John Hagel, independent consultant and author of Net Gain, Net Worth and The Only Sustainable Edge (with John Seely Brown), spoke on the morning of June 8 at the CMO Summit in New York on the first day…

  • New WordPress theme directory

    If you have a WordPress blog, and are looking for some ideas for a spiffy new design, the new WordPress theme directory could be just what you need. This is a tremendous resource of great designs for WordPress themes (templates),…

  • Letting go of brand control

    Leo Burnett, one of the world’s biggest advertising agencies, has urged marketers to learn from consumer-created content on websites such as YouTube.com, which now has greater reach among some US audiences than MTV, the music broadcaster, the Financial Times reports.…

  • FIR Speakers & Speeches – David Sutherland at the CMO Summit: June 8, 2006

    Content summary: David Sutherland PhD, Founder and Managing Director USA of Launch Institute, spoke on the morning of June 8 at the CMO Summit in New York on the first day of the 2006 Innovative Marketing conference, co-sponsored by Columbia…