Month: March 2008

  • Aggregating the walled gardens

    Social networking will become a ubiquitous feature of online life, says The Economist, but states that this does not mean that social networking is a business. The Economist has a thoughtful assessment to support its statement on the business of…

  • FIR Live Call-In Episode #4: March 22, 2008

    Content summary: The live call-in episode on BlogTalk Radio. Our discussion topic: Is public relations a one-way, two-way, or multi-directional activity? [Message from our sponsor: FIR Live is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35…

  • Making content sharing easier

    Making it easy for readers of your content to share that content with others is one of the ways that you can make your blog or RSS feed ever more useful to those readers. Plus it benefits you, the content…

  • The Hobson & Holtz Report – Podcast #329: March 20, 2008

    Content summary: Shel on the road; FIR Live on BlogTalk Radio this Saturday; EuroBlog 2008 presentations and videos now available; first FIR Video Interview posted: Rick Murray, Edelman; Paull Young presents the Media Monitoring Minute with CustomScoop; Microsoft: from Blue…

  • Next live FIR call-in show: Sat March 22

    Is public relations two-way? In a blog post, Forrester Research’s Josh Bernoff suggested both advertising and PR are one-way, rendering them inappropriate for the management of social media in an organization. Yet public relations students routinely learn that their chosen…