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Month: December 2008

  • WordPress 2.7 is all about the user

    The latest version 2.7 of the WordPress blogging platform for self-hosted blogs was released this week, and a terrific upgrade it is. The first thing to notice is the brand new structure of the administration interface, aka the dashboard (click…

  • FIR Interview: Scott Monty, Head of Social Media, Ford Motor Company

    The Ford Motor Company is one of America’s iconic brand names recognized worldwide: one of the so-called ‘Big Three’ US automakers – the other two being General Motors and Chrysler – all presently embroiled in US government actions to support…

  • The Hobson and Holtz Report – Podcast #405: December 11, 2008

    Content summary: FIR Interview with Guillaume du Gardier, Ferrero, posted, two more interviews and book reviews coming; discussion: Forrester’s report on rethinking your corporate blogging ideas, which will be the focus in next FIR Live on BlogTalk Radio on Dec…

  • Love and hate at Le Web 08

    The Le Web tech conference in Paris may now be over and done with for another year but criticism about some organizational elements – notably the wifi, temperature and food – continues. I wasn’t at the event so obviously I…

  • FIR Interview: Guillaume du Gardier, Ferrero

    Ferrero is one of the world’s largest chocolate producers, the owner of brands such as Ferrero Rocher chocolates, Nutella chocolate-hazelnut spread, Tic Tac mints and Kinder. Like many consumer products companies, Ferrero has traditionally been a big spender on TV…