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Year: 2008

  • PR spam is mostly the result of being careless

    Like many in the PR and journalism blogosphere, I get PR pitches by email every day. Like many, too, I welcome pitches if they are relevant to my interests. If they are, the chances are good that I will talk…

  • GM Europe launches executive blog

    Yesterday, General Motors Europe launched Driving Conversations, a new executive blog. We have an exclusive FIR interview with Chris Preuss, GM Europe’s Vice President of Communications, about the new blog, recorded a few days ago ahead of the public launch.…

  • FIR Interview: Chris Preuss, GM Europe, on ‘Driving Conversations’ – May 20, 2008

    One of the earliest adopters of social media for a strategic business communication purpose is General Motors, whose FastLane blog began in January 2005. FastLane has been said by Bob Lutz, founding blogger and the company’s Vice Chairman, to be…

  • The Hobson & Holtz Report – Podcast #346: May 19, 2008

    Content summary: New FIR Interview published; FIR Live on BlogTalk Radio May 24; Michael Netzley reports from Singapore on internet control in China and asks about the business implications; the Media Monitoring Minute with CustomScoop; marketing Steven Spielberg, George Lucas…

  • New FeedDemon 2.7 makes RSS a speed demon

    A new version of RSS aggregator FeedDemon was released on Friday which I think is an essential upgrade if you’re an existing user. While new version 2.7 does include quite a few bug fixes and improvements to some functionality, according…