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Month: June 2009

  • The curious case of Steve Jobs, the WSJ and no known sources

    A growing story over the weekend concerns Apple CEO Steve Jobs, his state of health and whether or not he’s had a liver transplant. That’s what a report in the Wall Street Journal says. What I’ve found especially interesting is…

  • Gary Vaynerchuk on the next FIR Live

    FIR Live #15 Friday, June 26, 2009 10 a.m. PDT / 1 p.m. EDT / 6 p.m. UK An activity almost guaranteed to provoke reactions from people far beyond the PR community is that of pitching: the act of “stretching…

  • 12 questions before you do that PR pitch

    Love this plea by BL Ochman to PR people: “Please take this quiz before you send out another press release or email pitch.” Has the print, online or broadcast reporter you are pitching ever covered this topic? Would this pitch…

  • Milestones in Iran

    While the mainstream media is proving its worth (and its mettle) in its reporting of fast-moving events in Iran, that parallel universe known as social media is a channel for huge volumes of comment and opinion, the type that is…

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  • The ridicule of Parliament

    This morning, I picked up a copy of today’s Daily Telegraph, the edition of the paper that includes “The Complete Expenses Files,” a 68-page report detailing the revelations about MPs’ expenses that the paper has been publishing every day for…