Year: 2009

  • The Hobson and Holtz Report – Podcast #459: June 22, 2009

    Content summary: Next FIR Live on Blogtalk Radio on June 26; join the FIR mailing list; discussion on conferences and unconferences prompted by listener Robin Brown; Michael Netzley reports on China’s Green Dam and censorship; the Media Monitoring minute with…

  • What is a browser?

    Scott from Google went out on the streets of New York and asked people if they know what a browser is. The results may or may not surprise you. What they’ll indicate is how those of us embedded with tech,…

  • The curious case of Steve Jobs, the WSJ and no known sources

    A growing story over the weekend concerns Apple CEO Steve Jobs, his state of health and whether or not he’s had a liver transplant. That’s what a report in the Wall Street Journal says. What I’ve found especially interesting is…

  • Gary Vaynerchuk on the next FIR Live

    FIR Live #15 Friday, June 26, 2009 10 a.m. PDT / 1 p.m. EDT / 6 p.m. UK An activity almost guaranteed to provoke reactions from people far beyond the PR community is that of pitching: the act of “stretching…

  • 12 questions before you do that PR pitch

    Love this plea by BL Ochman to PR people: “Please take this quiz before you send out another press release or email pitch.” Has the print, online or broadcast reporter you are pitching ever covered this topic? Would this pitch…