Month: January 2010
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The Hobson and Holtz Report – Podcast #520: January 25, 2010
Content summary: FIR Live #17 recording published, FIR Interview with Scott & White is up, another FIR Interview coming tomorrow; we’re at NewComm Forum 2010 in April; Neville’s in Dublin, Ireland, later this week at the PRII and hosting a…
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FIR Live #17 – January 23, 2010: The relationship between marketing and PR
Content summary: A panel of veteran PR and marketing practitioners and academics discuss the relationship between marketing and PR and how it impacts the structure of a communications function within an organization. Discussion participants were FIR co-hosts Neville Hobson and…
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FIR Interview: Steve Widmann and Aaron Hughling, Scott & White Healthcare
Scott & White, a hospital network in the Central Texas city of Temple, had only recently launched its social media strategy when it became one of the main hospitals to which victims of the Fort Hood shooting were taken for…