Year: 2010
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FIR Speakers and Speeches: Jen McClure and Vinay Iyer on Social CRM
Content summary: SNCR President Jen McClure and Vinay Iyer, vice president of SAP CRM Global Marketing, presented a breakout session, “Intro to Social CRM,” at NewComm Forum 2010 as part of the Social CRM track on Wednesday, April 21, 2010.…
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The Hobson and Holtz Report – Podcast #550: June 7, 2010
Content summary: Shel’s in Toronto for the IABC 2010 World Conference; more FIR Speakers & Speeches podcasts posted, and more to come; 5 minutes on… is Digg dying?, FT iPad app proves more popular than its iPhone app (should that…
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FIR Book Review – Zappos’ Tony Hsieh and Delivering Happiness
Delivering Happiness: A Path to Profits, Passion, and Purpose is the new book by Tony Hsieh, the CEO of Zappos.com. A combination of memoir, essays, business lessons, inspiration and a bit of zen, the book recounts the road taken by…
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IABC 2010 conference underway
The IABC 2010 World Conference takes place in Toronto, Canada, this week, where an expected 1,400 communicators from around the world gather for four days of listening and learning. Pre-conference events started yesterday – including, for the first time at…
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Getting Creative with sound
A name synonymous with personal computers and sound is Creative Technology, the Singapore-based company founded in 1981 that helped kick-start the era of digital multimedia with its Sound Blaster sound cards. More recently, Creative has become well known for its…






