Month: March 2011

  • FIR Cut: That Chrysler tweet

    Overflow from FIR #590 on March 14, 2011. AdAge.com: Chrysler Splits With New Media Strategies Over F-Bomb Tweet Copywrite Ink: Commenting On Chrysler: Farcical From The Start Download this podcast (MP3, 2.6Mb; length 6:20) If you want to automatically receive…

  • FIR Cut: Facebook’s comment utility – a force for good or evil?

    Overflow from FIR #590 on March 14, 2011. Troll, reveal thyself (in support of Facebook’s comment utility, from Slate) The Facebook empire ends here (opposition from Geoff Livingston) Download this podcast (MP3, 3.5Mb; length 8:42) If you want to automatically…

  • The Hobson and Holtz Report – Podcast #590: March 14, 2011

    Content summary: Neville is solo as Shel’s on the road (but we have contributions and conversation); diary reminder: upcoming FIR Interview with RealWire’s Adam Parker on March 21; FIR interviews up: Jackie Mitchell, and David Ferrabee and Robin Block; FIR…

  • FIR Interview: Robin Block and David Ferrabee on social media and internal communications

    Addressing what Robin Block and David Ferrabee believe is a disconnect between how immersed and digitally-connected employees are outside of the workplace, and how their internal communications are being delivered, is at the heart of “The future of social media…

  • 100 brands ranked by (social) ability to engage

    The first ranking of brands in the UK by their "social quotient" was published a few days ago, and the report makes for interesting reading. Published by Headstream consultants, Social Brands 100 ranks some well-known (and not so well-known) brands…