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Month: September 2011

  • FIR Interview: Jillian Beard, Morton’s Steakhouse

    The social media world erupted with speculation when Peter Shankman blogged that Morton’s Steakhouse had read his tweet (written in jest) and delivered to him, via tuxedo’d staffer, a porterhouse steak at baggage claim after he’d landed. It was a…

  • When a UBS headline doesn’t tell you a story

    I’ve been following developments today in the UBS $2 billion rogue trades scandal – and the latest news re an arrest of the alleged rogue trader in London today – which could lead the Swiss bank group to report a…

  • Get your ticket now and be part of the Dell B2B Social Media Huddle in November

    Kerry Bridge and I discussed the forthcoming Dell B2B Social Media Huddle today as we continued our planning for the fourth in this series of one-day business briefings that have proven to be popular during the past few years. The…

  • Being inclusive about PR ethics

    One of the great things about the Ethics Awareness Month initiative from the Public Relations Society of America (PRSA) is that it helps focus clear attention on a core issue in the profession that, in many people’s minds, needs that…

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  • A memorable video to tell your social media policy story

    If you’re planning to produce policies and guidelines for using social media in your organization, take a look at how an engaging video may well be the most effective communication tool you can use. The Department of Justice in the…