Month: September 2011
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FIR Interview: Glenn Gaudet, President and Founder, GaggleAmp
GaggleAMP is a service that helps amplify your social media messages. The company describes itself as follows: "For marketers looking to drive engagement through social media, GaggleAMP is the social marketing platform that lets them leverage the reach potential of…
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FIR Interview: Betony Taylor and Aden Davies on HSBC social media newsroom
Getting closer to customers, journalists, online influencers and making content more shareable are among the key objectives behind the social media newsroom launched by HSBC bank in the UK on September 1. In this FIR interview, co-host Neville Hobson speaks…
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FIR Interview: Mark Dollins on communication competencies
Communications competencies continue to evolve. Yet how many organizations inventory the competencies of their communicators and then prepare a plan to ensure members of their team acquire the skills they need? Veteran communicator Mark Dollins has released the results of…