Month: October 2011

  • The beauty of TweetCamp

    Two of the overriding impressions I formed after taking part in yesterday’s TweetCamp in London is that Twitter is whatever people want it to be; and there’s no right or wrong way to use it, only effective and ineffective. This…

  • FIR Interview: Darin Diehl, AVP, SunLife Canada Web

    SunLife Canada, the financial services company, has joined the growing ranks of companies producing non-marketing content. The effort, BrighterLife.ca, provides text and video – with infographics coming – to help people looking for information on how to handle a variety…

  • Steve Jobs: The man who changed the world

    If you read Techmeme, the must-read place on the web if you’re interested in the technology industry, this morning’s home page is full of just one topic – the death last night of Steve Jobs. The Apple co-founder died from…

  • FIR Speakers and Speeches: Shel Holtz on Content Curation

    FIR co-host Shel Holtz delivered a presentation at the Ragan Communications conference, titled Communicating Your Company Story – Inside and Out, held October 3-5, 2011 at Southwest Airlines headquarters in Dallas, Texas. The presentation was part of the Employee Communications…

  • No frills for a while

    If you’re a previous visitor to this site, you’ll probably notice that it looks very different today compared to your last visit. What you see is the look and feel of the default WordPress theme known as Twenty Eleven that’s…