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Month: December 2011

  • How B2B marketers use social media

    The most effective social media tool for generating business leads is LinkedIn, according to a survey of B2B marketers in the US last month. Marketing automation company Pardot carried out the survey and say they had input from “dozens of…

  • Get ready for the cookie law

    A lot of attention was focused earlier this year on cookies, those little snips of coded text that websites automatically place on your computer when you visit those sites with your web browser. The attention on cookies was all to…