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Month: October 2012

  • FIR Interview: Cisco Systems Social Media Listening Team

    Listen Now: Cisco Systems unveiled its Social Media Listening Center at its San Jose, California-based, Executive Briefing Center on October 24. The six interactive touchscreens display a variety of data visualizations such as heat maps and word clouds that help…

  • In B2B marketing, content is king

    An interesting report was published last week by the Content Marketing Institute and Marketing Profs in the US on B2B content marketing and predictions for 2013 in the US market. Wikipedia defines “content marketing” thus: Content marketing is an umbrella…

  • The Hobson and Holtz Report – Podcast #675: October 29, 2012

    Listen Now: Intro: Communication channels and Hurricane Sandy; FIR Interviews with Cisco, Lee Lefever coming; Quick News: Five interesting facts about international social media use, Europe’s business elite takes to social media, publishing a court-ordered apology Apple style, Twitter tests…

  • Tuning in to Hurricane Sandy

    The ability for people to be connected via the internet is no more valuable when it comes to crises and disasters of one type or another, natural or otherwise. Hurricane Sandy – the super #Frankenstorm on track to hit the…

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  • #Skyfall: impressions of the latest James Bond adventure

    We saw #Skyfall this afternoon at our local Showcase cinema. Very hard to say much about it without being a total spoiler. Five non-spoiler impressions: Daniel Craig is a brilliant Bond, grittier and more credible than before. And he was…

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