Year: 2012

  • PR is seventh most stressful job

    That’s an improvement over 2010 when PR ranked second, according to this report in CorpComms magazine. The report focuses on stress negatives, but note that stress can be good for you as well ( http://goo.gl/1bkHr ). It’s all about balance.…

  • FIR Video Interview with Eric Schwartzman on Collaborative Consumption

    Eric Schwartzman joined FIR co-hosts Neville Hobson and Shel Holtz in a Google+ Hangout to recount his less-than-satisfactory experience with AirBnB while attending Le Web in Paris this past December. (If you don’t see the video embedded above, watch it…

  • First FIR Book Club meeting on Jan 27 with guest author Christopher Barger

    Friday, January 27, 20112pm EST, 7pm GMT, 11am PSTListen online We’re returning to BlogTalk Radio for the meeting. FIR Book Review Editor Bob LeDrew will introduce Christopher Barger. They’ll talk for a few minutes, then open it up to your…

  • FIR Book Review: The Like Economy

    The Like Economy: How Businesses Make Money with Facebook, by Brian Carter, is the latest book to be reviewed by FIR Book Reviews editor Bob LeDrew. From the book description: “Your customers aren’t just ‘on’ Facebook: Nowadays, that’s where they’re…

  • Trust in Twitter takes a knock

    If Twitter says a Twitter account is authentic, you trust it, don’t you? That little tick on a blue background you often see alongside accounts of prominent politicians, celebs and others is your symbol of confidence that the account belongs…