Threads
Bluesky
Mastodon
LinkedIn
Facebook
Instagram
Linktr.ee/nevillehobson

Month: April 2013

  • The Hobson and Holtz Report – Podcast #698: April 8, 2013

    Intro: FIR Book Club podcast recording with Bob LeDrew, Andrea Weckerle and Donna Papacosta coming, listen to it at Talkshoe in the meantime; FIR Interview with Edelman’s Steve Rubel is up; coming on May 2: The 2013 B2B Huddle, with…

  • Tips and tricks that make Twitter useful to your business

    If you’re new to considering Twitter as a communication tool for business purposes – or even if you’re pretty experienced with it – it will be worthwhile taking a look at the re-launched Twitter for Business website. The content in…

  • Can Google Hangouts replace press conferences?

    Faced with the problem of how to reconcile arranging a press conference for a VIP with the lack of a hard news story, independent communications consultancy Keene Communications adopted a different approach, one that might interest you. Guest writer Michael…

  • JWT India and Ford: the real costs of stretching boundaries

    Last week’s kerfuffle surrounding JWT India, unauthorized mock-up ads and car maker Ford that Shel and I discussed at length in this week’s episode 697 of the FIR podcast may have subsided in terms of news headlines in the mainstream…

    ,

  • FIR Interview: Steve Rubel, Chief Content Strategist, Edelman

    The race to take advantage of new ways that consumers read, watch and listen to content – and how marketers want to sponsor those initiatives – has led a giant public relations agency to name a senior executive to a…