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Month: June 2014

  • The Hobson and Holtz Report – Podcast #762: June 30, 2014

    Intro: ‘Mobile Mind Shift’ book review actually coming this week; Quick News: How to look at your website the way Google does, GE expands online content presence with policy hub designed to promote discourse, how to setup Twitter Cards for…

  • PR spam on an industrial scale

    When done well, PR pitching can be almost an art form. If your pitch meets the criteria of the recipient of your outreach, its likely your message will be well received and may even produce the action you are aiming…

  • The Hobson and Holtz Report – Podcast #761: June 23, 2014

    Intro: Mobile Mind Shift FIR Book Review coming; Quick News: FDA proposes new rules for pharma use of social media, LinkedIn notifications blitz annoys users, Wikipedia strengthens rules against undisclosed editing, forthcoming debate ‘Wearable Technology is an ethical nightmare for…

  • Yo: Possibilities

    Have you tried Yo yet? The new social messaging app for iOS and Android devices has certainly attracted a great deal of buzz this past week. I first heard about Yo in an FT post on June 18 that described…

  • Is wearable technology an ethical nightmare for PR?

    Amongst the buzz and hype surrounding Google Glass, health and fitness monitoring wristbands, smart watches, implantable devices, talking cars  and the rest of the burgeoning field labelled ‘wearable technology,’ an important aspect is largely overlooked if not ignored. That aspect…