Month: September 2014
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The Hobson and Holtz Report – Podcast #775: September 29, 2014
New show ‘Chats with Chip’ to premiere on the FIR Podcast Network; Quick News: Why we’re more likely to remember content with images and video, Yahoo kills Yahoo, KitKat’s #Bendgate tweet has officially eclipsed Oreo’s Super Bowl win, Sobo is…
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The Apple iOS debacle and PR consequences
Whether you’re an iPhone user or not, you can’t have missed the headlines in recent days reporting on the fiasco resulting from Apple’s botched operating system update 8.0.1 for iPhones and iPads, released on September 24. For the first time…
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The Hobson and Holtz Report – Podcast #774: September 22, 2014
Quick News: Most US consumers don’t want to be your brand’s friend, how the mainstream media used social media in the Scottish referendum on independence, Radisson’s unexpected branding boost after duping Minnesota Vikings, it is striking when businesses keep quiet…
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Time to create engaged voters
The referendum on independence that the voters of Scotland participated in on September 18 was a close result. But the nays had it in the end by a ten percent margin. What struck me most about this referendum was the…