Year: 2015
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Changing times
“Did you remember to turn the clocks back last night?” That used to be a common question at this time of year when we wind our clocks back one hour to return to GMT (or UTC if you want to…
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Authentically personal
Since Google started Google Doodles some years ago, the now-ubiquitous graffito-like illustrations appear in your Chrome browser on a near-weekly basis to replace the standard Google logo and mark the birthday of a notable public figure or event. Today, the…
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VW: Recalling a reputation
The Volkswagen emissions-test-cheating scandal moved on a few miles/kilometres this week with developments that saw the VW group headquarters and some employees’ homes raided by German prosecutors and criminal investigators, the CEO of the US subsidiary hauled in front of…
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The value of a valuable brand
Brand consultancy Interbrand has published its latest annual report and ranking on the world’s top 100 global brands for 2015. The top 10 companies ranked by brand valuation, with the percentage difference in 2015 rank compared to Interbrand’s rank of…