Month: June 2016
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Meet the omni-channel experience that is Wimbledon 2016
The Championships, Wimbledon 2016 started yesterday, June 27, and run until July 10. During these two weeks of intense competition, Wimbledon and the competing players will be names and brands in an event that will not only be on television screens…
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The EU referendum was a political gamble that didn’t pay off: what’s next?
It’s been a tumultuous few days since polling stations closed at 10pm on Thursday June 23 and the UK awoke on the morning of Friday June 24 to the news that the result of the national referendum on whether this…
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Please stay, please go – Europeans make their case to UK voters
Letters: Europe will be what we make it and Europe can only be built with the intelligence, the help and the might of Britain
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A clear case for ‘Remain’ in the EU referendum vote
The simple cartoon above by Will Dawburn sums up many people’s feelings about political campaigning on the EU Referendum that we’ll be voting on in four days’ time, on Thursday June 23. For me, most communication by the Stronger In…
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How you communicate is as important as what you communicate
One of the foundational aspects of effective communication I’ve always believed in is to do with how you present your message to your intended audience. You may have a terrific story to tell but if you can’t attract attention to…