Month: May 2017
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The big asks of British Airways
It’s hard to know what to fully make of the dreadful mess in which British Airways finds itself today. It follows over three full days of massive disruption to the airline’s business that has resulted in wide scale flight cancellations…
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The end of AVE in PR?
If there’s one phrase guaranteed to generate debate in the PR business, it’s ‘advertising value equivalence,’ AVE for short. In simple terms, AVE looks at the volume of space an editorial article takes in a print publication, or the amount…
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Opera: a good browser alternative to Google Chrome
For much of the past decade, I’ve been a champion of Google Chrome. It’s been my browser of choice not only on the PC and Mac desktops but also across all my Android mobile devices. I’ve now switched to a…
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Cyberattack: The lack of serious intent for the NHS is not a role model
One of the lingering impressions I have of the NHS is of an organization that’s cornered the market in laser-printer labels. That’s not to criticise or belittle an incredible public service in the UK that, in my experience, offers outstanding…