Month: January 2022
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As NFT marketplaces take off, protecting your intellectual property rights is paramount
If 2021 was the year of growing awareness of a thing called a ‘non-fungible token‘ – NFT for short – 2022 looks like it will be the year of better understanding of NFTs, what you can do with them as…
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Culture shift
We used to say, “Our world is very different from the one our grandparents knew”. Nowadays, it’s more like “Our world is very different from the one last Tuesday”. Everything changes faster than our ability to process it. Hugh MacLeod…
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Making NFTs as easy as shopping in a store
One of the difficulties with NFTs for most people is understanding precisely what they are and what they mean to a purchaser. Even the name from which the initialism is derived – ‘non-fungible token‘ – sounds like so much techno-babble.…
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The AP shows the way for an NFT marketplace
An NFT marketplace with a difference? Well, an offering from the Associated Press certainly is different in the content – the NFTs – it’s making available to casual collectors and market makers alike. Launching on January 31, the AP NFT…
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Pivoting the FIR podcast
When Shel and I started the For Immediate Release podcast, usually abbreviated to ‘FIR,’ in January 2005, we had a big vision for it. We wanted to have a conversation about topics that interested us at that intersection of business,…