Author: Neville Hobson

  • The Hobson and Holtz Report – Podcast #722: September 23, 2013

    Intro: Congratulations to Jeremiah Owyang, Maggie Fox, on new ventures; “FIR On Strategy with Andrea Vascellari” – a new podcast in the FIR Podcast Network, first episode coming this week; Neville at #smwSMILE on Sept 23; Quick News: The Ghost…

  • How ‘social TV’ enables immersive involvement in live events

    Audience participation with live TV events via social channels like Twitter is becoming increasingly common and a big part of audience expectations. I’m thinking of campaign-type events, not spontaneous or serendipitous actions by individual tweeters, Facebookers or Google+ers with their…

  • Google Quickoffice just upset the Microsoft Office mobile cart

    The news from Google that they have released Quickoffice, their Microsoft Office competitor, for free immediately gave me my headline for this post. […] With Quickoffice, you can edit Microsoft® Office documents across your devices, giving you the freedom to…

  • Talking social internal communication at #smwSMILE

    Social Media Week London starts next week, on Monday September 23. Hosted by Chinwag, the week-long event – part of the global SMW event taking place in eight cities around the world – features 245 individual events spread across London,…

  • The Hobson and Holtz Report – Podcast #721: September 16, 2013

    Intro: FIR mobile app for Windows Phone now in the Windows App Store, Michael Procopio interview with Chris Muccio is up, introducing “FIR on Strategy with Andrea Vascellari”; Quick News: Mondelez partners with Twitter for real-time capabilities, the case-study example…