Author: Neville Hobson
-
Welcome to the Middle East and have a nice day
Amid the conflict, awful tragedy and human suffering constantly occupying centre stage in mainstream media reporting about the Middle East, one man tries to explain the relationship complexities of, among, between, within and without key countries, states and individuals; and…
-
A reminder: SEO isn’t PR
Heather Yaxley has a great post that ought to be widely shared and bookmarked way beyond the public relations community – although PRs would benefit from reading it, too. It’s about search engine optimization – SEO – that often seems…
-
FIR Interview: Jean Valin and Dan Tisch on the Melbourne Mandate
At the World Public Relations Forum 2012 in Melbourne, Australia, almost 800 public relations practitioners endorsed the Melbourne Mandate, a call to action of new areas of value for public relations and communication management. It was co-created by 1,000 people…
-
The Hobson and Holtz Report – Podcast #717: August 19, 2013
Intro: Bloggade 2013 on Aug 21, FIR Live coming on Google’s new link rules, FIR Interviews coming on the Melbourne Mandate with Jean Valin and Dan Tisch and on marketing automation with Craig Jolley; Quick News: AppNet celebrates its first…







