Author: Neville Hobson
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Tweets in the sky at the Ryder Cup
Golf fans had a gripping experience with the Ryder Cup competition in Chicago this past weekend, with a nail-biting finale that saw the Europeans pip the Americans to the post at the last minute to win the tournament. SiliconRepublic reports…
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The Hobson and Holtz Report – Podcast #671: October 1, 2012
Listen Now: Intro: No Asia report from Michael Netzley this week; new FIR Speakers & Speeches podcasts from Dave Coplin, Antony Mayfield, Andrew Grill at #smwb2b; new FIR Interview podcast with Phil Hollows of Feedblitz; Quick News: HootSuite launches Conversations,…
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FIR Speakers and Speeches: Andrew Grill on "Likes" to Social Influence at #SMWB2B
Listen Now: The rise of socially influential online content and individuals is transforming brand marketing. As trust declines in paid sources like celebrities and bloggers, it’s now mandatory to activate ‘everyday heroes’ who influence their networks about their passions. In…
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FIR Speakers and Speeches: Antony Mayfield on Advanced Persistent Opportunities at #SMWB2B
Listen Now: While social business design is much discussed, we struggle when it comes to bringing about wholesale change in an organization. Perhaps it is because we are trying to describe these new opportunities in business language that is outmoded…