Author: Neville Hobson

  • A refresher on how to write a press release

    It seemed a good idea – spend an early hour on a Bank Holiday Monday to get up-to-date with the email inbox. Catch up on those emails that I’d marked to give attention to when I had time. After going…

  • Good Sunday reads

    It’s a nice change to simply enjoy the start of Sunday morning for the sake of it, spending an hour or so reading about interesting things for no other reason than, well, they’re interesting. The Bank Holiday weekend virtual papers…

  • What happens in Vegas happens all over the web

    The kerfuffle over those pics of Prince Harry in the buff in Las Vegas will reverberate for a while as The Establishment to’s and fro’s over the morality, ethics and plain business greed of it all. First published in the…

  • The new image of Microsoft

    Microsoft is changing its logo to the one you see above, the first change to its corporate and brand logo since 1987. In explaining the new look, Jeff Hansen, Microsoft’s General Manager Brand Strategy, says the company’s wave of new…

  • Social is the new DNA says Movenbank

    First it was a Salesforce.com job ad that asked for a Klout score of 35 or more. Now, it’s retail banking where US bank start-up Movenbank has secured initial funding to enable it to start rolling out a very different…