Author: Neville Hobson
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Lush shows it’s time for an anti social media policy
At the dawn of the social media age fifteen and more years ago, everything was about blogs. This was the time just before Facebook, before Twitter, even before YouTube, when blogs started to gain momentum from the early-to-mid 2000s when…
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Metaverse: how Facebook rebrand reflects a dangerous trend in growing power of tech monopolies
Facebook’s rebranding as Meta has been seen by many as the company’s latest attempt at corporate crisis control. The social media giant has been publicly attacked for creating an environment that fosters far-right extremism and violating individuals’ data privacy. Yet…
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Windows 11 makes its glorious public debut
Today, October 5, Microsoft makes Windows 11, a new version of Windows, publicly available. Over the coming nine months or so, it will be available as a free update in Windows Update on computers everywhere running Windows 10. Unlike previous…
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September 11 remembered
Today marks the 20th anniversary of the infamous terrorist attacks in the United States on September 11, 2001. Today, people around the world will pause to remember 9/11 – that terrible day twenty years ago. Almost 3,000 people from 90…
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Why your communication goal must be smart and measurable
As every communicator knows you start your communication plan with a measurable goal, one that lets you demonstrate whether or not the outcome of executing on your plan achieved the goal you established. To be genuinely worthwhile, though, a goal…