Author: Neville Hobson
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FIR Interview: Jennifer Cohen on Uni-Ball Facebook campaign
The recent Uni-ball campaign in the US to give away 10,000 pens a day via Facebook launched a round of criticism of companies that concentrated efforts on Facebook to the detriment of their own websites. eConsultancy’s Patricia Robles wrote a…
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FIR Interview: Jack Holt, Sr Strategist for Emerging Media, US Department of Defense
The United States Department of Defense (DoD) in February adopted a new policy toward staff access to social sites such as Facebook, MySpace, Twitter, YouTube and others. The policy, which covers everyone from Pentagon-based staff to soldiers in the field,…
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The Hobson and Holtz Report – Podcast #554: July 5, 2010
Content summary: It’s the first show of the month: please vote for FIR at Podcast Alley; new Speakers & Speeches and FIR Interview podcasts posted, more coming; introducing our new sponsor: Pollstream; listener comments and FIR FriendFeed Room round-up; 5…
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A cost analysis of the BP disaster
The tragedy of the BP oil spill and consequent ecological disaster along the Gulf of Mexico coast of the United States still isn’t over, so anyone writing an account of the event can only capture part of the full story.…
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The Guardian extends its open platform with WordPress plugin
In the midst of seeming never-ending debate and argument about how the mainstream media will remain relevant and make money – when, for instance, The Times and Sunday Times now charge you to access news as well as other content…