Threads
Bluesky
Mastodon
LinkedIn
Facebook
Instagram
Linktr.ee/nevillehobson

Author: Neville Hobson

  • Learn how the social web redefines business at NewComm Forum 2010

    The 6th annual New Communications Forum conference takes place in San Mateo, California, USA, from April 20-23. Event organizer Jen McClure and the organizing team have created a superb framework for learning under the theme “The Social Web: Redefining Business.”…

  • The Hobson and Holtz Report – Podcast #517: January 14, 2010

    Content summary: It’s just Shel today, thanks to travel schedules and time zone issues; Neville’s interview with Scott Monty and Paul Thomas from Ford Motor Company is up; FIR Live is still happening on January 23; Dan York’s Report; the…

  • FIR Interview: Scott Monty and Paul Thomas, Ford Motor Company

    One of the US ‘Big Three’ automakers, the Ford Motor Company is recognized in the broad marketing community as a pioneer in using social media effectively as part of its strategic and product-supporting communication activities that directly support the company’s…

  • GSK’s healthcare blog doesn’t cross the line

    If you’re in a regulated industry of some kind – financial services, for instance, or healthcare – how would you use a tool like a public blog as a means to engage with people you want to connect with, and…

  • The truth about synergies

    I watched an interview at lunchtime today on the BBC News channel where Roger Carr, chairman of Cadbury, was being asked a number of questions concerning his company’s position as it confronts a hostile takeover bid by Kraft Foods. Towards…