Author: Neville Hobson
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The flocking crowd at crayonville Island
Around 40 people showed up yesterday for the first of our coffee with crayon sessions at crayonville Island in Second Life. This is the weekly get-together where everyone can discuss literally anything related to new marketing. With no formal agenda,…
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The Hobson & Holtz Report – Podcast #207: January 18, 2007
Content summary: Coffee with crayon in Second Life; discussions prompted by listeners – a journalist who doesn’t care about reader feedback, engaging all employees within an organization, dealing with podcast catch up, the goal of the Microsoft/Edelman Vista blogger campaign; Terry…
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Marriott CEO blogs to engage with customers
If you want another example of what a blog can potentially do for an organization’s outreach to its customers, look no further than Marriott on the Move, the new blog launched this week by Bill Marriott, Chairman and CEO of…
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The Hobson & Holtz Report – Ethics Skypecast: January 13, 2007
Content summary: A special episode of The Hobson & Holtz Report features a Skypecast conducted on Saturday, January 13, addressing ethics in public relations and organizational communications with a focus on new media. Show notes for the Ethics Skypecast: Welcome…
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FIR Interview – Lionel Menchaca, Direct2Dell: January 12, 2007
In this edition of For Immediate Release podcast interviews, Shel and Neville enjoyed a 37-minute conversation with Lionel Menchaca, Digital Media Manager at Dell, the global computer systems manufacturer and vendor. Our conversation included discussion about Dell customer service and…






