Author: Neville Hobson

  • Steelworkers battle with Goodyear moves to YouTube

    The Wall Street Journal reports today on a long-running labour dispute in the US between the United Steelworkers union and the Goodyear Tire & Rubber Company. What makes this dispute of special interest from the communication point of view is…

  • Second Life insights from Text 100

    One of the earliest adopters of Second Life in the PR community was the Text 100 agency who established their virtual presence three months ago. Interesting to read CEO Aedhmar Hynes’ recap of what she sees that her firm has…

  • Biz-Tech-News: Headlines 22-Nov-06

    Blogger Wars: How Jason Calacanis Gets Even Britain exposed as Europe’s card fraud capital Charmin’s New Product Sampling is in the Toilet Citizen Marketer Hater Fallout Coke joins battle for the brand Dabbling With Video Search: A Conversation with Mary…

  • The Prince of Wales is not blogging

    Clearly a good example of journalistic hocus-pocus in yesterday’s Daily Mail: His Royal Blog-ness: Prince Charles adds ‘blogging’ to his list of talents […] Prince Charles has latched onto the internet to broaden his appeal with his very own royal…

  • A guidebook for Second Life

    One comment I hear frequently from people wanting to get to know the Second Life virtual world is how complicated it all can seem. It can seem daunting at times. When I first started exploring Second Life at the beginning…