Author: Neville Hobson
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It’s an opportunity not a threat
A BBC story on the threat posed by blogs and bloggers to a company’s reputation includes mention of quite a few names – companies and bloggers – that will be highly familiar to many business bloggers. My favourite sound bites…
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In search, is page equal to screen?
A just-published survey, The iProspect Search Engine User Behavior Study, on people’s expectations when searching for information on the web illustrates an evident fact about behaviour – a majority of people (62%) will use the results they find in the…
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Fighting the copyright thieves
If you want to learn what you can do to protect your rights to the original content you post on your blog, Lorelle VanFossen has written an excellent guide on What Do You Do When Someone Steals Your Content: Just…
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Biz-Tech-News: Headlines 11-Apr-06
“The Pit Bull Of Public Relations” Blog break time [Scobleizer] Boot Camp users reporting serious crashes Call for Sponsors! [2006 People’s Choice Podcast Awards] Disney to make TV shows available free on Web Half Of Corporate PCs Can’t Run Vista,…
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The Hobson & Holtz Report – Podcast #127: April 10, 2006
Content summary: FPRA Blog Week begins; IABC conference blog launches today; update on the FIR listener survey; GM’s grassroots ad campaign for the Chevy Tahoe; the consequences of being quick on the draw in blogging press releases; David Phillips reports;…