Category: Advertising

  • Power 150 to Advertising Age

    Congratulations to marketing and PR blogger Todd Andrlik for the deal he’s concluded with Advertising Age regarding the Power 150 ranking of top marketing blogs. The Power 150 is a global ranking of the top English-language marketing blogs. Originally launched…

  • Viral marketing for new Triumph motorbike

    British motorcycle maker Triumph has turned to viral marketing and social networking to promote its latest motorcycle, the Rocket III Classic, billed by Triumph as the world’s largest production motorbike. At the heart of Triumph’s social media marketing is a…

  • Ragan Communications sponsors FIR

    If you listen to yesterday’s FIR #255, you’ll notice a new way in which we introduce the show. Shel and I have just agreed a deal with Chicago-based Lawrence Ragan Communications who have become an FIR sponsor. Under the sponsorship…

  • Power 150 Marketing Blogs list goes international

    In January, Todd And published the Power 150 Top Marketing Blogs, a ranked listing of marketing blogs in the US. While a ranked list of such US blogs is useful, I always felt it would be great to see a…

  • Website advertising that grabs your attention

    This is a bit subjective but I like this web advertising concept a lot – the corner page curl to reveal an ad. When you visit the InformationWeek blogs site, notice the little teaser at the top right of your…