Category: Blogging
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Starwood blog misses the point
Starwood Hotels & Resorts is the first major hotel company to make the leap into the blogosphere, says the Wall Street Journal, with a blog called TheLobby.com. But its initial approach to the genre has as much in common with…
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Get a divorce
Heh! My wife wants me to get a divorce…
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It’s an opportunity not a threat
A BBC story on the threat posed by blogs and bloggers to a company’s reputation includes mention of quite a few names – companies and bloggers – that will be highly familiar to many business bloggers. My favourite sound bites…
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News on the go
Travelling to the UK today, ahead of co-presenting the second one-day workshop for Melcrum in London tomorrow on Enhancing your Intranet with New Technology: How to Make the Most of Social Media. The first one in this series was in…