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Category: Business

  • A day for social media monitoring

    Monitoring and ROI are two hot topics when it comes to social media. They’re two of the hottest topics for an event focused on social media, and there is one taking place in London on Tuesday November 17, where I’ll…

  • Social media ROI can be entertainment

    You have to hand it to Socialnomics author Erik Qualman – he knows how to tell a compelling story and sell his message, which obviously promotes his book. Check out his latest video Social Media ROI. Whatever you think of…

  • Little trust in Technorati

    Is Technorati worth anyone’s attention any more? I ask because I no longer have much faith in the accuracy of their data where Technorati’s information about your own site is different depending on where you see it. Here’s what I…

  • Cloud computing made simple

    If you’re trying to understand technical concepts such as cloud computing, a resource like Wikipedia is helpful in explaining what it is. Yet even Wikipedia’s explanation  is difficult for some people to easily grasp. That’s where Lee Lefever enters the…

  • Facebook is for brands – the careful ones

    ReadWriteWeb published a detailed post today on research from Razorfish about online consumer behaviours with a strong focus on Twitter and Facebook. While the overall post makes for interesting reading and is very useful from a fact-finding perspective, what leapt…

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