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Category: Business

  • Steelworkers battle with Goodyear moves to YouTube

    The Wall Street Journal reports today on a long-running labour dispute in the US between the United Steelworkers union and the Goodyear Tire & Rubber Company. What makes this dispute of special interest from the communication point of view is…

  • Second Life insights from Text 100

    One of the earliest adopters of Second Life in the PR community was the Text 100 agency who established their virtual presence three months ago. Interesting to read CEO Aedhmar Hynes’ recap of what she sees that her firm has…

  • Biz-Tech-News: Headlines 22-Nov-06

    Blogger Wars: How Jason Calacanis Gets Even Britain exposed as Europe’s card fraud capital Charmin’s New Product Sampling is in the Toilet Citizen Marketer Hater Fallout Coke joins battle for the brand Dabbling With Video Search: A Conversation with Mary…

  • All change for Reader’s Digest

    News yesterday that a publishing house – almost an institution – is being sold to an investor group for $2.4 billion. Reuters reports that the Reader’s Digest Association is being acquired by buyout firm Ripplewood Holdings who leads the investor…

  • Pearson to publish book via wiki

    In a move that could shake up the book industry, publishing giant Pearson is joining with two top business schools to create a business book authored and edited by anyone who cares to contribute via a wiki, The Wall Street…