Category: Business
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Communication measurement moves up a level with Barcelona Principles 2.0
It’s fair to say that measurement of your communication efforts is an essential element in best communication practice. If you don’t measure outcomes, how will you know whether or not your efforts achieved the objectives you set? That’s a simple…
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Mapping to the centimetre
If you think about maps, you probably think about Google Maps and Street View or sat nav hardware and software from TomTom, Garmin and many others. Maps like these – all digital and available on almost any mobile device you…
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The word on ad blocking
I run ad blocking software in the browser on my computer that prevents ads appearing on most web sites I visit. Chrome is my default browser; as I sign in to my Google account in Chrome, and have it sync…
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Labelling the C-Suite of the future
There could be a slew of new three- and four-letter acronyms to get used to if changes in C-Suite functions and roles take hold as outlined in 10 C-Suite Jobs of The Future, a thought-provoking report in FastCompany magazine this…
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Windows 10 shows the scale of Microsoft’s ambition
On July 29 – in just over two weeks’ time – Microsoft will begin the formal roll-out of Windows 10, the new edition of the Windows operating system for PCs and tablets (and Windows phones). It’s been the subject of…