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Category: Communication

  • Shopkick may redefine consumer loyalty

    One of the memorable scenes for me in the 2002 film Minority Report is the bit where the hero John Anderton, played by Tom Cruise, goes on the run and finds himself in a shopping mall. In the society of…

  • With social media, there are no editors

    The Dry Erase / Whiteboard Girl hoax – the story of the girl who supposedly quit her job and explained it all in a series of 33 photos of text she wrote on a whiteboard – makes me think of…

  • Ten topics from a good week

    There’s a distinctly autumnal look and feel to things this chilly Sunday morning as I sit at the desk in my home office with a second cup of tea of the day and my RSS reader, the digital equivalent of…

  • Discuss perspectives on CSR with ExxonMobil

    Can oil companies be socially responsible? asks Ken Cohen, vice president of public and government affairs at US oil giant ExxonMobil in a post on the company’s Perspectives blog. Cohen says his question is prompted by an article in Ethical…

  • Measure your fame in tweets and likes

    You have to wonder who really would be taken in by the story of a girl who quit her job very publicly in a series of 33 photos that, via text on a whiteboard, tell the story of why she…